By now some of you may have seen the MDA-sponsored print ads in your local newspaper in opposition to the oral health practitioner legislation. These ads will be running in media markets of key legislators. In addition, radio ads with a similar message are running on stations throughout the state and will appear on media web sites.
This ad campaign has a strong message about this unwise plan which would allow unsupervised dental workers to perform dental surgical procedures. In addition, the ads call for training of any new dental worker to be done at an accredited dental school.
Click on the links below to view these ads:
A new “Red Flags” Rule issued by the Federal Trade Commission (FTC) will go into effect on May 1, 2009, and does affect health care providers, including dentists. This new regulation requires any business that may provide credit to customers to take certain steps to guard against identity theft. A “red flag” is an event, document, information, or attempted transaction that would alert a dental practice of possible identity theft.
While compliance with this new regulation could initially appear daunting, the ADA has developed a step-by-step guide to help dental offices prepare and implement the requirements of the Rule in an efficient manner. Available as a no-cost benefit to members, this guide should significantly reduce the time and cost associated with implementation of the Rule.
Although there are no criminal penalties for failing to comply with the “Red Flags” Rule, dentists who are found to have violated them may be subject to civil monetary penalties of up to $2,500 per violation. Therefore, it is highly recommended that your dental office develop policies and procedures to comply with this regulation as soon as possible.
To have a copy of the ADA Guide mailed to you, please send an email to the MDA and be sure to include your name and mailing address and "Red Flag" in the subject line.