The website of the Minnesota Dental Association (MDA), mndental.org, has received three Gold awards in the 2015 AVA Digital Awards, an international competition that recognizes excellence by creative professionals responsible for the production of a wide range of digital communication, including website development.
The MDA website, which launched in October 2014, received Gold recognition in the categories Website/Association, Web Element/Home Page and Creativity (Web Design)/Website.
MDA Executive Director, Carmelo Cinqueonce, stated: “We’re thrilled with this award. But, more importantly, we’re especially pleased with how well the site has and continues to serve our members, providing easy navigation, as well as 24-hour access to important resources, through mobile device adaptability.”
The site is a complex, custom WordPress-based site that invites greater member engagement through improved member account access and a convenient “one stop shop” Member Center that provides access to continuing education, a job board, industry rules and regulations, practice management tools, and other resources. Creating the site required merging content from multiple former association and district sites.
Judging in the AVA Digital Awards is based on quality, creativity and resourcefulness. The work recognized by the awards ranges from website development to digital engagement campaigns, audio and video production, social media interaction, and mobile marketing.
MDA’s website was designed and developed by Neuger Communications Group of Minneapolis and Northfield, Minn.
The Minnesota Dental Association is the voice of dentistry in Minnesota, representing practicing dentists. It is committed to the highest standards of oral health and access to care for all Minnesotans. You can learn more at www.mndental.org.